2022 Power Broker Report    RISMedia   

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The Millennial Wheel: Recruiting - and Retaining - Tomorrow’s Agent

By Suzanne DeVita

At just above 30 percent, millennials now make up the largest segment of buyers. Only 2 percent of REALTORS® are under the age of 30. How can the industry reconcile such a discrepancy? As attendees of RISMedia’s recent Broker Best Practices Webinar learned, the solution is a spoke-hub recruitment and retention strategy, centered on—what else?—all things millennial.

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