POWER BROKER Report Archives

Title	Date
HUD Charges Facebook With Violating Fair Housing Law The U.S. Department of Housing and Urban Development (HUD) has filed housing discrimination charges against Facebook. According to a recent statement, HUD alleged that Facebook's advertising platform is "violating the Fair Housing Act by encouraging, enabling and causing...	2019-03-29
How You Can Increase Your Press Coverage They say there’s no such thing as bad publicity, and while that probably doesn’t apply to real estate, there’s no doubt some good publicity can go a long way. The more visible you are in your community, the more potential clients will reach out for your services....	2015-02-25
How to Turn Your Client's IRA into a Transaction My IRA has three bedrooms, a kitchen and a garage. Best of all, it sends me a tax deferred rent check every month. Just think of the sales you could generate if your clients invested in real estate with their retirement accounts. Today, investing in single-family rentals is no longer...	2013-07-12
How to Train Cats and Salespeople While it's true that cats have a well-deserved reputation for being independent, demanding and virtually impossible to train, the same can be said for many salespeople. Surprisingly, the same training and reward techniques required to get Fluffy to jump through a hoop can also be...	2015-02-25
How to Maximize Opportunities in New-Home Sales With more than 25 years in the business, David Schoner is recognized as one of the nation’s leading experts in new-home sales and marketing. As the previous owner of Schoner Research and the New Jersey New Homes Guide, he’s worked for the past 17 years as vice president,...	2013-05-05
How to Make Every Meeting Worthwhile As real estate brokers and managers continue to look for new ways to revitalize their teams and increase their bottom line in 2014, one renowned authority firmly believes that the best place to motivate agents and clarify expectations is in sales meetings. Unfortunately though,...	2014-01-21
How to Host a Successful Twitter Chat Editor’s note: This article originally appeared on RISMedia’s Housecall blog. Whether you want to establish yourself as an expert in your field or are simply hoping to connect with your followers, holding a Twitter chat is a great way to interact with your online...	2014-07-28
How to Build a Culture of Accountability in 2014 Almost every leader has been there. One minute you’re living the company values, and the next you’re making an exception—for yourself. Perhaps you have an official policy of being super-responsive, but when an especially problematic client calls, you avoid him for a...	2013-12-17
How Predictive Analytics Is Changing Real Estate "This year, the human race is producing more data than the previous 5,000 years combined. Data is so powerful that in the future, nation states will fight over it for power." This thought-provoking statistic presented by panel moderator Dave Garland, partner, Second...	2017-10-30
How Email Can Put Your Business in Danger The email can arrive in your inbox cleverly disguised, appearing to come from your boss, a co-worker or some other person, business or organization you trust. But click on a link or attachment as instructed and you could be in for a headache. You’ve just given cybercriminals...	2018-05-31
How do Americans View Midterm Election Outcome? A new year is on the horizon – and with it a new U.S. Congress, with Republican majorities in both the Senate and the House of Representatives. In the weeks since the midterms the pundits have all provided their respective two cents as to the reasoning behind the election results...	2014-12-22
How Diversity in Brokerages Attracts More Business As evidenced by a recent National Association of REALTORS® (NAR) report, real estate agents come from all different backgrounds, have varying skills and bring with them unique experiences. Diversity plays an important role in the real estate industry, which is why NAR offers...	2017-11-17
How Company Events Help Create Positive Culture From grilling out to playing volleyball, hosting company events fuels the energy that helps build a positive culture. We believe that when agents and office colleagues socialize in and outside of the workplace, it helps them to connect with each other on a different level than just the...	2014-11-21
How Brokers Should Prepare for their Exits ... and Why Most Don't At 71, Ed Krafchow still has some unfinished business. He’s led Better Homes and Gardens Mason-McDuffie Real Estate in Pleasanton, Calif., since 1991 and helped propel its expansion to 30 offices and more than $3 billion in annual sales. He’s been recognized and awarded...	2014-07-25
How Are Leaders Measured? There are many different kinds of leaders and nearly as many types of leadership. While you can study leadership, read books about it, listen to audiobooks dedicated to the topic or even receive leadership coaching and training, at the end of the day, every leader must decide how they...	2019-06-27
Housing-Cost Burdens Rise for Renters The newest edition of the Center for Housing Policy (CHP)’s annual Housing Landscape report finds that severe housing-cost burdens among working renter households have risen for the third consecutive year. Housing Landscape 2013 explores the latest American Community Survey data...	2013-05-05
Housing Outlook in Face of Rising Rates The second quarter GDP figures were highly encouraging, assuring that job creation continues. Jobs will become ever more important in what looks to be a sure rising interest-rate environment. Surprisingly, rates have barely moved this year. But sooner or later (by year end) there is...	2014-08-26
House and Senate Members Move to Make New Markets Tax Credit Permanent Legislation was recently introduced in the House and Senate to secure the future of the New Markets Tax Credit (NMTC). The bills, both titled The New Markets Tax Credit Extension Act of 2017, respectively H.R. 1098 and S. 384, would ensure that rural communities and...	2017-02-21
Homeownership: Still Part of the 'American Dream' for Many The housing market has faced some unique hurdles in the past year: tight inventories in some areas, affordability issues, credit availability, and more. Despite this, the desire to own a home remains strong. According to the Housing Opportunities and Market Experience (HOME) report,...	2016-01-29
Homeownership Still Part of the American Dream for Many Affordability challenges persisted in the housing market in numerous parts of the country in 2018. Despite this, according to the National Association of REALTORS®' recently released Aspiring Home Buyers Profile, purchasing a home remains attractive to both owners and...	2019-03-29

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